Bonnaroo: Roo Clues
Motion Graphics, Sound Design
Roo Clues is a teaser campaign for Bonnaroo which invites fans to discover each headliner through puzzles and riddles.
In collaboration with C3 Presents, I worked with the team at Puncture to create the clues from brainstorming to illustration. As lead motion designer, I was also responsible for animation and sound design that brought this fun and bizarre campaign to life.
Credits
Lead Agency
C3 Presents
Lead Motion Designer & Sound Design
Seita Goto
Clues Design
Puncture
Branding & Design
C3 Presents
© Seita Goto 2026
Email
hello@seitagoto.com
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